“Thursday, March 27th, CENTURY 21® will take-over the YouTube home page. The most recognized real estate brand with the most visited real estate franchise web site will be the first real estate advertiser to ever take over the YouTube home page.” Said Bev Thorne, Chief Marketing Officer at CENTURY 21 LLC over a week ago at the CENTURY 21 GLOBAL CONFERENCE in Las Vegas in front of thousands of CENTURY 21 professionals from all over the globe.
Preview of what to expect. Courtesy of CENTURY 21 LLC
So what’s the significance of Thursday, March 27th? In a Company wide email on Wednesday, Thorne explained “Because NOW, just as we move into the spring selling season, is the time Google expects more real estate searches than on any other day. This YouTube takeover is a great way to capitalize on all that search traffic for the benefit of you, our CENTURY 21 agents! It is also a great way to kick off the spring selling season.”
Winner of numerous social media and marketing awards, CENTURY 21 is set to unveil their new marketing campaign which will be showcased on the home page of YouTube in the hopes of capturing potential home buyers on what is expected to be the busiest home search day of the year kicking off the spring home buying season for all.
About Daniel Di Matteo
THE REAL ESTATE BUSINESS HAS LESS TO DO ABOUT SELLING PROPERTIES AND EVERYTHING TO DO ABOUT HELPING PEOPLE.
